This paper conducts the influence factor analysis of comprehensive energy consumption and Target Setting based on a Thailand sanitary ceramics sector by multiple regression analysis. Energy consumption of sanitary ceramics manufacture were collected from four factories, which consumed 75 % of energy consumption in sanitary ceramics sector. This sector has been proportion of energy consumption were thermal energy accounting 85 % and electrical 15 % of energy consumption. The tunnel kiln is the main machine that hold 76 % of thermal energy and the rest is used for drying system. The result of regression analysis could be explained that according to the polynomial equation representing the coefficient among four variables. Factor Impacts of Energy Consumption in Thailand Sanitary Ceramics Industry were Product (X1), Raw Material (X2) and Working Hour (X4). Setting up of the target for reducing energy consumption of sanitary ceramics sector to propose the mix approaches of “Top-down” and “Bottom-up inconsistency with the national energy target.